Case Study | Marketing a new bodysculpting company in Norwich

When Zoltan first came to me, he requested help to push his business to get more clients. Unfortunately, the brand image lacked the professionalism needed for people to trust the company with their body. I tested out the products myself, and, feeling satisfied and confident in the company and their services, I set to work. The result was a whole new brand which embodied the services, stood up against his competitors and through the right imagery, showcased the professional feel the clinic had already.

Client: BodySculpt Clinic

Objective:

The primary objective was to rebrand the company to match the look of the company with the brand ethos and services so that when people found the clinic online, they felt they could trust the clinic to professionally carry out the treatment.

The aim was to create a professional and trust-worthy brand identity, including the name, logo, colour scheme and design elements, set up social media, set up a booking system, create introductary posts, and new brochure and sales sheet designs.

Services provided:

  1. Competitor Research
  2. Full Branding with New Logo, Colour Scheme, Banners, Imagery and Brand Guidlines
  3. Social Media Setup with 10 Designed Posts
  4. Social Media Branded Templates
  5. Video Creation and Editing
  6. Sales Sheet and Brochure Design
  7. Email Inbox Setup
  8. Booking System Setup
  9. Google My Business Setup

Results

  1. New professional and trust-worthy brand: We took Be Vibe Salon to BodySculpt Clinic, we changed the logos (see the before and after below), and created brand new brand guidelines so anyone creating content can continue to do so within brand
  2. Social media setup and posts: Now that there is a new brand, we created the banners, and descriptions which match the company ensuring consistency and professionalism
  3. Sales sheet and brochure design: We re-designed the flyer and also created a complementary sales sheet for extra information, keeping within the new brand (see the before and after below)
  4. Streamlined customer journey for bookings: We helped them setup a new email inbox to increase professionalism for the brand and make it easier to contact and set up a new booking system. From taking card details over the phone from people who weren’t enthusiastic to give them, to a brand new online booking system. We found the best free version, set it up and branded it.

The Receipts

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